Money doesn't have to be a barrier to realizing your dreams
Break free from financial stress with personalized coaching, AI-powered insights, and comprehensive financial wellness tools. Your journey to greater well being and security starts here.
BrightUp is on a mission to democratize wealth-building and well-being.
Whatever your financial situation, BrightUp provides judgment-free support with personalized coaching, AI-powered insights, and comprehensive tools to help you build a realistic plan for your financial future.
Compassionate Capital
Expanded access to fairly priced funding designed to help you achieve financial goals.
Easy-to-Use App
Access to tools and resources that put your financial health back in your hands.
Personalized Coaching
Coaching that meets you where you are and gives you effective support.
Comprehensive Solutions
A comprehensive suite of products and solutions designed for you.
Expert Financial Coaching
Connect with expert financial coaches who provide personalized guidance tailored to your unique situation. Get the human support you need to make confident financial decisions.
AI-Powered Insights
Leverage advanced AI technology to automatically categorize transactions, identify spending patterns, and receive intelligent recommendations for optimizing your financial health.
Ongoing Financial Support and Data
Track your cash flow, your credit score, and have up-to-date information to improve your financial flexibility and creditworthiness. Build a stronger financial foundation with continuous cash flow and credit analysis.
Seamless Scheduling
Book appointments with your financial coach effortlessly through our integrated scheduling system. Get the support you need, when you need it, with flexible scheduling options.
Secure Account Integration
Safely connect your bank accounts through industry-leading security protocols. Get a complete view of your financial picture with real-time transaction monitoring.
Member Benefits & Resources
Access exclusive discounts, educational resources, and community events designed to support your financial journey. Build wealth while saving on everyday expenses.
How It Works
A comprehensive 5-step journey to financial wellness and security
Sign Up
Create your account and begin your journey to financial wellness with BrightUp.
Commit to Your Values
We help you understand what's most important to you and create a safe space to achieve your financial goals.
Share Your Financial Priorities
Tell us about your financial priorities, preferences, and goals so we can provide personalized support.
Connect with Your Coach
Meet your dedicated financial partner coach who will guide you through your journey with expert support.
Track Your Progress
Monitor your journey using trauma-informed behavioral science techniques to achieve lasting financial wellness.
Our Founder
BrightUp is an emotionally intelligent financial wellness company. We help hard working individuals and families grow their net worth and improve their self-worth.
BrightUp believes that how people feel about themselves affects how they treat themselves – particularly when finances are involved.
Founder
Ready to Take Control of Your Financial Future?
Start your journey to financial wellness with personalized coaching, AI-powered insights, and the support you need to achieve your goals.